Monday, 14 March 2016

Who would be the audience for your media product?

To find out who would be the best audience for our media product we gathered our target group and got them to watch the film opening. After they watched the opening we interviewed them and asked who would be an appropriate target audience.

Saturday, 12 March 2016

What kind of media institutions might distribute your film, and why?

PODCAST:

"After watching Amnesia, do think the film would be distributed by an independent or global film company?

I feel that the film would be best distributed by an independent film company. This is because the film focuses on one specific subject matter and this way it could be seen by the audience who want to see it and can relate to the film.  This will also mean that the film will be more accessible for everyone and therefore it is the easiest way to get people to see our film without having to go out of their way to go to the one cinema which may exhibit it.


What independent film company do you think would distribute the film? 


I think eOne films would be the best company to distribute your film and it has already distributed very successful thrillers. For example, The Woman in Black, was extremely successful and profited around $26 million. Also eOne films is an international aggregator for iTunes. This means the film may be available to watch on iTunes, so people do not have to go the cinema to watch the film. This might also reduce the amount of illegal streaming of the film because it will be more accessible to people."

Thursday, 10 March 2016

How did you attract/ address your audience?


During our research and planned we decided to aim our film at females aged 15-20. We addressed this target audience by using an actress of the similar age. By doing this it meant that members of the audience can relate to how Cassie, the main character is feeling. Not everyone has amnesia but people, especially teenagers would be able to relate to the confusion that she is feeling in the opening. The main character is female this meant that our predominately female audience could also relate to the gender.
We tried to portray Cassie as a typical teenager by dressing her in baggy clothes and having messy hair. Also way the way she lies in the center of the bed signifies her age by showing that she is not in a relationship. 

After talking to our focus group I feel that the film would also be suitable to people older. As most people ave been effect by a mental illness in their life, this makes most people would be able to relate to the film despite being a different age to the character in the film. To help us to find out what aspects appeal to audiences we asked an audience for some feed back. From research they said that to address a wider audience as it could appeal to a wider range of people.

5 of the top 10 thrillers of 2014 were given '15' certificates. However from looking at the bbfc website i think that our film would most likely receive a '12A' certificate. This is due to the themes of Imitable behavior. Also it requires knowledge and maturity to understand the mental health issues that our film addresses. 

Thursday, 3 March 2016

How does your media product represent particular social groups?

How does your media product represent particular social groups?

Our media product represents two different socials groups, teenage girls and mental health patients. Cassie first comes across as a typical teenage girl. It i not until the end of the opening that the audience discover that there is something unusual about Cassie. This is shown through the post it notes scattered over the wall. 

To portray the misunderstood teenage girl stereotype, we chose our actresses outfit in order for the audience to immediately know information about her, without any dialogue. She wore black leggings and a baggy T-shirt, along with messy hair and little make-up to show she has just got out of bed. We choose this look to help represent the girl as being a 'blank slate', as she would have forgot who is is. The messy post it notes on the wall represents the girls chaotic thoughts and feelings. However most teenagers do not suffer from amnesia, they still may be able to relate to the confusion that she is feeling. Cassie portrays an ambiguous stereotypical teenager and shows the struggles they have to go through. 

The film also represents people with mental health issues. Cassie conforms to the stereotype of being 'misunderstood' by society. We create the sense that Cassie feels isolated and alone by only having her in the opening and then later introducing character further into the film.